Copywriting Singapore

Tell us what you’d like to communicate, and we’ll do the heavy lifting for you. Quantico Copywriting’s services are purpose-driven. You set the purpose and we’ll get the results you want. The Awesome Power, and Promise, of Bulletproof Copywriting

You want your words to mean something. And that meaning has to be bulletproof. You want to turn your audience into customers. You absolutely have to stand out from the competition. And when a picture’s worth a thousand words, you want every one of those words to add value. You’ve made a great product that is highly desirable. And you want desirability designed into your brochures, websites, and commercials.

You want awesome copywriting. And you shall have it at Quantico Copywriting Agency Singapore. We’re purveyors of fine copywriting and written communications. Quantico Copywriting Agency Singapore is an established copywriting house that retains its startup culture. We are a small group of experienced copywriters, dedicated to humanizing communication experiences through robust content. There’s plenty of creativity at the agency since everyone has a background in design and communication. When we set about starting Quantico Copywriting Agency Singapore, we decided to channel every avenue of expertise into copywriting.

We believe it’s best to be a master of everything that gets you excited. So we decided to create a place that specialized, excelled, and immersed itself just in copywriting great pieces of communication. We enjoy the company of the people here at Quantico Copywriting Agency Singapore. Hybrid copywriting is what you’ll find us engaged in when we’re not working on projects for clients and the agency. Hybrid copywriting is essential for us to keep reinventing the system.

When a designer at Quantico Copywriting creates a wordless abstract logo, for example, we write a thousand-word description of what that logo communicates. If a picture’s worth a thousand words, and not all words are created equal, then the same picture can double and triple its worth if worded carefully. That kind of thinking happens every day at Quantico Copywriting Agency Singapore.

Qrowd is an internal think-tank at Quantico Copywriting Agency Singapore. Once a month the entire agency gets together for an all-night gathering — someone in the agency called it Qrowdathon and the name stuck — to write on any topic that is trending or will begin to trend soon. The purpose of Qrowd is to generate insights into how we work and what innovation we can create. Everything from writing screenplays to coming up with taglines and names of companies pops up at Qrowdathons. The best of these become permanent services at Quantico Copywriting Agency Singapore.

We’re firm believers in sharing real and useful expertise. That’s is why we make all our findings at Qrowd public. Open-sharing and creative commons go down very well with us. These findings are posted in our insights section. We also host small events and talks in which we share our copywriting strategies. Quantico Copywriting Agency Singapore is built on a culture of openness, crowd sourcing, and crowd sharing.

Our expertise comes from communicating with everyone at every opportunity. Our focus on retaining Quantico’s startup culture reminds us that every day at the office is about content that’s new, fresh, and exciting. As a result, so too is our work and its impact on people.

Quantico Copywriter Singapore Mission Statement
Quantico Copywriting’s mission is to make content appealing and influential. Organizations work with Quantico to articulate their ideas, to increase their desirability, and to express what matters to them.

At Quantico Copywriting, we create written communications that help organizations to be understood much easier. By doing this, we are extending the capacity of organizations to inspire and influence people. Cultural considerations factor significantly in the agency’s work so that communication always meets context.

The bulk of our copywriting work comes from clients in Singapore and South East Asia. We’ve chosen to work in this part of the world, so we’ve worked hard to master Singapore’s and South East Asia’s unique communication styles and systems.

Quantico also functions in a consultative and advisory capacity to clients within Singapore and in South East Asia who are looking for communication expertise and insight. Each insight is unique and defined by particular client requirements. Details of these insights are available in the Insights section.

What We Do, At A Glance.

Annual Reports

Annual reports are comprehensive findings that indicate the health and position of an organization. Every organization will have its own ‘style and substance’ ideas of what goes into their respective annual reports.

Blogging

Blogging is a great way to express your ideas and gain a following for your thoughts and interests. The meteoric rise of sites like WordPress, BlogSpot, and Blogger are proof of the popularity of blogging as an activity for both personal and commercial use.

Commercials

Television commercials are a mix of visual and verbal treats. Radio commercials are purely verbal treats. Buying into these treats produces some fine results. Copywriting for commercials is more than just words. It’s real-time, one-time communication that has to make an impact in ten seconds or less.

Direct Mail

Direct mail is a personal medium. It comes straight to homes and offices — private spaces — where it then attempts to build connections with its intended audience. The very nature of direct mail lays the groundwork of how direct mail should be treated. If direct mail campaigns are not getting the desired results it is because the issue of ‘personal’ is not being adequately addressed.

Employee Manuals

An employee manual is more than a rule book. It’s a document that shares a collective vision and ideology between an organization and its members.

Exhibition Writing

Museums, fairs, and trade shows have lots to showcase. The objects and artifacts on display are often of immeasurable value, inviting people from all over to attend the exhibition. Concomitant to these items on display are write ups detailing what the item is, its history, it story, and its journey into the present time.

Ghostwriting

An interesting term to describe a collaborative effort between someone with ideas and someone with great writing skills. Lots of us have great ideas but putting those down on paper can be a somewhat arduous task that often dissuades people from writing.

Marketing Collateral

Marketing, or promotional material is any piece of writing that creates awareness of a product and service, and engages customers through the effective use of words.

Media Releases

A media release is sent to editors and journalists to invoke them to include a story about what you’re offering, in their media channels. In Singapore these media channels include print, radio, television and numerous online avenues that give copywriters ample opportunity to publicize their writing.

Menus

A menu is essentially an offering of products, each of which is competing for your attention. A well-presented menu will explain exactly what’s on offer, with a brief explanation of each dish and beverage.

Packaging Copy

Packaging is a competition in visual aesthetics. We see the package long before we acknowledge its contents. If the packaging is enticing we take it to the next step and that is to find out what’s inside, by reading what’s outside. That’s when packaging copy shines.

SEO Content

Search Engine Optimization (SEO) is the best thing any web site can do for itself, assuming it wants to be found quickly by search engines and be awarded a high rank. Copywriting is at the heart of successful, and sustainable S.E.O. Web and digital content copywriters are a special breed of people who know the perfect blend of great copy that communicates to both customers and search engines.

Social Media

A tweet, a status update, a post, a lens – it’s all good; except when it’s not. The prevalence of social media is undeniable and every entity imaginable, from governments and academic institutions, to corporations and individuals, is on these platforms, furiously creating content on an unimaginable scale.

Speech Writing

Speeches have been around since human beings discovered they had vocal chords. While delivery and presentation count for a large part of a speech’s effectiveness, it’s the words that land a standing ovation or a suppressed inner grunt of disapproval.

Taglines and Names

Taglines are short descriptors that capture the essence of an organization’s uniqueness, nature, and quality of products and services. Just as keywords are critical for ranking high in search engine results, taglines are essential for ranking high in the memory of consumers.

Technical & Scientific Writing

We love our technology, our gadgets, our software, and our hardware. They do amazing things for us, and they make us feel amazing. We appreciate these gadgets even more when the output is fantastic and the learning curve is gentle.

Telemarketing Scripts

We can’t get away from marketing. It’s an in-built function in human beings to express something about themselves. Organizations are the same, and telemarketing is a subset of marketing efforts.

Tenders and Proposals

Tenders and proposals require competitive writing. In Singapore tenders are de rigueur when conducting business with the government and quasi-government organizations, as are proposals when conducting business with potential clients. Tendering and pitching for contracts is a strategy in which the winner:

1• is noticed as the best in that particular field

2• is acknowledged as a provider of value

Website Content

Website and digital content is different from print content and has to be treated accordingly. This is the first truth to embrace when creating effective web content and solid digital media platforms.

White Papers

White papers are written on a number of topics, the aim being to be the definitive source of findings and information on that particular topic.